Ben Baker

With more than a quarter century of helping his clients communicate effectively through change, I am passionate about learning about, dissecting, cultivating and telling your story with you. I believe that change happens because people are bought into why something must change, and leaving the how up to the individual. It is about letting people understand what the goals are and why. Change happens not only by understanding what achieving those goals enables you to do that you cannot do now, but realizing what the ramifications are of not achieving those goals. Our E-book “Ten things to consider before you instigate change" pdf can be downloaded here: https://yourbrandmarketing.com/wp-content/uploads/2022/11/Ten-things-to-consider-before-you-instigate-change.pdf
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Maverick Leadership

Time for Maverick to Head to School

Ben Baker -
Time for Maverick to Head to School. The Maverick Paradox Magazine just turned five, and like most five-year-olds, it is time to head to school. It may be Kindergarten, but as Robert Fulghum wrote that is...
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Maverick Leadership

Circling the Sun: Leadership and Change

Ben Baker -
Circling the Sun: Lessons from 17 Years of Leadership and Change. Every culture has a new year.  Many celebrate it at the turn of the sweep hand one second past Midnight on December 31st, rolling...
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Maverick Leadership

Why Saying the Right Thing Isn’t Always Enough

Ben Baker -
The Communication Trap: Why Saying the Right Thing Isn’t Always Enough. I have a saying that plays repeatedly in my head, “Just because we can, should we?” This article in Inc. Magazine vividly contrasts two conversations...
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Maverick Execution

Presenting change or a risky scheme?

Ben Baker -
Are you presenting a useful change or a risky scheme? A few months ago, I read an article by Seth Godin, "The Challenge of a Risky Scheme." This got me thinking: in business when presenting...
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Maverick Execution

What does privacy really mean?

Ben Baker -
What does privacy really mean? The biggest rage on LinkedIn at the moment, and there are lots of them, is that LinkedIn and their parent company Microsoft are collecting data from users on LinkedIn to...
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Maverick Execution

Are you able to share your dream?

Ben Baker -
Are you able to share your dream? We all have dreams. Some are larger and more profound than others, but ultimately, we all dream. We wish for a better tomorrow than today, hoping for the...
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Maverick Leadership

Leadership is not a business card

Ben Baker -
Are You a Leader? Leadership is not merely a business card title but an attitude permeating every action and decision. Unfortunately, many consider themselves leaders based on their position within an organisation. Still, when they ask...
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Maverick Execution

The Battle for Trust in Digital Dialogue

Ben Baker -
AI and Authenticity: The Battle for Trust in Digital Dialogue. Dove has done it again. Their latest foray into their self-esteem project boldly states that “by 2025, Artificial Intelligence (AI) is predicted to generate 90%...
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Maverick Leadership

What are you doing about a 22% job approval?

Ben Baker -
What are you doing about a 22% job approval? HRD wrote an article earlier this year, "Alarming low: Only 22% of employees satisfied with their jobs." This leads me to question whether the work itself or...
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Rethinking Nicotine: Biohacking, and the Female Health Gap

Editor - 0
Rethinking nicotine and biohacking. In today's episode Judith Germain speaks to Terry Seal about biohacking, nicotine, and navigating male-dominated industries. Motivated by her experiences with...

Six years in: Why Maverick thinking matters more than ever

Judith Germain - 0
Six years in, The Maverick Paradox Magazine reflects on why independent, maverick thinking matters more than ever. Launched just before the pandemic, the magazine continues to provoke Maverick Leadership everywhere -helping leaders, business owners, and the pathologically curious think clearly under pressure and prepare for what comes next.

Conversations That Changed How We Understand Leadership

Judith Germain - 0
Eight years, 480+ episodes, and a global audience across 88% of the world. The Maverick Paradox Podcast has become a home for unconventional thinkers, from a corporate spy to two monks, revealing what leadership really looks like under pressure.

Why credit card payment management matters

Nicholas Gonzales - 0
Why credit card payment management matters for financial success. Credit cards are often seen as either dangerous traps or shiny status symbols. Here’s the twist, though: when used with intention credit cards can become something else entirely. They become tools of strategic power.

Why continuous learning defines managers

Nicholas Gonzales - 0
Why continuous learning defines today’s most effective managers. The modern business environment particularly in the digital sphere is high-speed and high-stakes. Management is no longer about what you know; it's about how fast you're willing to evolve. Being effective today comes from adaptability as much as your years of experience. That usually entails a relentless commitment to learning.