Podcasts as a research tool


Podcasts as a research tool. In this episode Judith Germain speaks to Charles Brecque about how podcasts are a great way for businesses to do market research and find customers. They also discuss the benefits of using a podcast to build a brand that attracts customers and why business owners should use a podcast to find the friction that is concerning their customers.

Charles is the founder and CEO of Legislate, a legal tech company which allows businesses to create lawyer-approved contracts on no legal budget.

Listen to the conversation to discover why hosting a podcast is more than building a brand and how it can be a powerful market research tool for your business.

Charles Brecque can be found on LinkedIn here.

You can listen to Episode 262 on any of the popular podcast platforms or apps (including Spotify, and Audible). If you prefer to listen to your browser you can do that below. Enjoy!

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Maverick Paradox Media is for the pathologically curious who seek to learn from lateral thinkers, including how to execute maverick thinking. We provide a Maverick perspective on the world arounds us. 💢 I am the leading authority on 𝗠𝗮𝘃𝗲𝗿𝗶𝗰𝗸 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 and Founder of Maverick Paradox Media. It is because I am passionate about demonstrating that Maverick Leadership exists everywhere and understand that we can all learn from diverse and differing voices that I founded Maverick Paradox Media. Maverick Paradox reaches thousands of leaders and business owners, empowering and inspiring them to think differently, challenge often and increase their leadership capability. 💢 Maverick Paradox Media consists of: ✅ The Maverick Paradox Podcast (on all popular podcast platforms/apps – available episodes here: https://www.maverickparadox.co.uk/maverick-paradox-podcast-available-episodes/) ✅ The Maverick Paradox Magazine I also write for The Maverick Paradox Magazine and you can find those articles under my name Judith Germain.