Setting the entrepreneur free


In this Short Talk episode Judith Germain speaks to Finola Howard about setting the entrepreneur free. This is a conversation about leadership and growth and how to make the transformation you need to make.

Key Takeaways

  • Success should be defined by the entrepreneur based on their own values and priorities, not society’s standards
  • Taking care of yourself mentally and physically is critical on the entrepreneurial journey
  • Clarity of purpose and vision enables effective hiring and delegation


Getting to Know the Guest

  • Finola enjoys winter swimming and learned about hypothermia through experience
  • She has been in business for 25 years and is a passionate marketer
  • Views marketing as uncovering potential rather than manipulation

Leadership and Growth

  • Research shows many entrepreneurs fear next level of success and hiring/managing
  • Must transition from doing everything yourself to delegating responsibilities
  • Start by identifying your genius zone – where you add most value
  • Then determine what can be delegated to free up your time in genius zone
  • Hire for attitude and higher skill level than your own
  • Give team member full responsibility rather than micromanaging

Making the Transformation

  • Requires moving into expansiveness and shedding limiting behaviors/beliefs
  • Can’t just overload yourself then hire someone – have a plan
  • Minimize meandering by having clarity of purpose, vision, milestones
  • Adjust along the way, but start with clarity on where you’re going

Closing Thoughts

  • Define your own version of success based on your values, not society’s
  • Make sure your definition includes taking care of yourself mentally and physically
  • Ask yourself – what are you willing to do to achieve your version of success?

Finola Howard is a Business Growth Strategist with an Intuitive Marketers heart, she’s a podcast host, trainer and keynote speaker

Maverick leadership is all about thinking outside the box and challenging the status quo. It’s about having the courage to take risks and the confidence to lead in a way that is authentic and genuine.

But amplifying your influence as a leader isn’t just about having a strong vision or a big personality. It’s also about having the right leadership capability and being able to execute on your ideas and plans.

The consequences of not having the right level of influence as a leader can be significant. Without the ability to inspire and motivate others, you may struggle to achieve your goals and make a real impact.

How Influential Are you? Take the scorecard at and see. 

Finola Howard can be found on LinkedIn here. Her website can be found here.

You can listen to Episode 379 on any of the popular podcast platforms or apps (including Spotify, and Audible). If you prefer to listen to your browser you can do that below. Enjoy!

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Maverick Paradox Media is for the pathologically curious who seek to learn from lateral thinkers, including how to execute maverick thinking. We provide a Maverick perspective on the world arounds us. ๐Ÿ’ข I am the leading authority on ๐— ๐—ฎ๐˜ƒ๐—ฒ๐—ฟ๐—ถ๐—ฐ๐—ธ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ and Founder of Maverick Paradox Media. It is because I am passionate about demonstrating that Maverick Leadership exists everywhere and understand that we can all learn from diverse and differing voices that I founded Maverick Paradox Media. Maverick Paradox reaches thousands of leaders and business owners, empowering and inspiring them to think differently, challenge often and increase their leadership capability. ๐Ÿ’ข Maverick Paradox Media consists of: โœ… The Maverick Paradox Podcast (on all popular podcast platforms/apps โ€“ available episodes here: โœ… The Maverick Paradox Magazine I also write for The Maverick Paradox Magazine and you can find those articles under my name Judith Germain.