Writing with personality


Writing with personality. In today’s episode Judith Germain speaks to Lucy Bedewi about how writing with personality helps businesses scale authentically. They talk about the dangers of using AI to write your content and the when you should use it. Lucy discusses the need for your brand voice to be consistent and authentic. She explains the need for content writers to find they own voice and not forget who they are because they spend so much time for writing for someone else.

Lucy is the copywriter behind the brand My Write Hand Woman. She specialises in writing personality packed copy that converts for women run businesses. She uses the client’s brand voice and zesty humour to help companies stand out online, create a fun brand presence, and scale much faster.

Listen to the conversation and get personality into your writing.

Lucy Bedewi can be found on LinkedIn here.

You can listen to Episode 263 on any of the popular podcast platforms or apps (including Spotify, and Audible). If you prefer to listen to your browser you can do that below. Enjoy!

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Maverick Paradox Media is for the pathologically curious who seek to learn from lateral thinkers, including how to execute maverick thinking. We provide a Maverick perspective on the world arounds us. 💢 I am the leading authority on 𝗠𝗮𝘃𝗲𝗿𝗶𝗰𝗸 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 and Founder of Maverick Paradox Media. It is because I am passionate about demonstrating that Maverick Leadership exists everywhere and understand that we can all learn from diverse and differing voices that I founded Maverick Paradox Media. Maverick Paradox reaches thousands of leaders and business owners, empowering and inspiring them to think differently, challenge often and increase their leadership capability. 💢 Maverick Paradox Media consists of: ✅ The Maverick Paradox Podcast (on all popular podcast platforms/apps – available episodes here: https://www.maverickparadox.co.uk/maverick-paradox-podcast-available-episodes/) ✅ The Maverick Paradox Magazine I also write for The Maverick Paradox Magazine and you can find those articles under my name Judith Germain.