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The Who, Not What Principle

The Who, Not What Principle: A Conversation with Tim Spiker on Effective Leadership. In this episode Judith Germain speaks to Tim Spiker about his “Who Not What” principle and leadership development. Tim shares how a chance encounter with a multi-level marketing organisation sparked his lifelong passion for studying and teaching leadership. He was struck by the negative views on being led by others, which motivated him to learn more about effective leadership.

You can listen to Episode 447 on any of the popular podcast platforms or apps (including Spotify, and Audible). If you prefer to listen to your browser you can do that below. Enjoy!

Key Takeaways

Topics

The “Who Not What” Principle

Inwardly Sound and Others-Focused Leaders

Leveraging the “Who” in Leadership Development

In this conversation Tim emphasises the importance of leaders being both inwardly sound and others-focused.

Tim and Judith discuss the importance of investing in leadership development not just for senior executives, but also for frontline managers and supervisors who have a disproportionate impact on the organisation. They caution against neglecting leadership at lower levels.

Tim Spiker’s book, The only leaders worth following, reveals the data-driven, accidentally-discovered, and rarely leveraged truth within leadership known as the Who not what principle.

Tim Spiker can be found on LinkedIn here. His website can be found here.

How Influential Are you? Take the scorecard at amplifyyourinfluence.scoreapp.com and see. 


Maverick leadership is all about thinking outside the box and challenging the status quo. It’s about having the courage to take risks and the confidence to lead in a way that is authentic and genuine.

But amplifying your influence as a leader isn’t just about having a strong vision or a big personality. It’s also about having the right leadership capability and being able to execute on your ideas and plans.

The consequences of not having the right level of influence as a leader can be significant. Without the ability to inspire and motivate others, you may struggle to achieve your goals and make a real impact.

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