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Friday, 24 October, 2025
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Krista Giannak

As the founder of WiseWordsThatMatter.com, Krista Giannak is passionate about uncovering clients' untold stories, sharing real impact through the written word. Having once shied away from her own personal journey, she now speaks about her experiences facing fear to become a skier, who happens to be blind. Clients say that she inspires them to leverage their own challenges and wisdom to build trust and boost the credibility needed for success. From blogs to bios, e-books to e-courses, website content and more, Krista crafts customized content for the right audience. Her work has garnered media coverage for her clients in local newspapers and on television stations such as CBS 2 and FiOS 1. Her journalism background includes feature articles published in local newspapers, magazines, and a hospitality industry trade journal.

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3 Marketing Pitfalls that Erode Trust

Avoid 3 Marketing Pitfalls that Erode Trust. Ever since I was a kid, I always had a story in my head. I love knowledge, wisdom, and, of course, stories. Today, my writing empowers speakers and...

Want to do the “Impossible?”

Want to do the “Impossible?” Find the Mavericks who Can. If you think something is impossible, go out and find the mavericks who have already done it. That's the number one lesson I learned from...

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