Finding Your Passion and Purpose with Corey Poirier. In today’s conversation Judith Germain speaks to Corey Poirier about storytelling, manifestation, and finding one’s passion and purpose. Corey discusses his unconventional path to success, including barely graduating high school, not reading his first book until age 27, and not being considered “most likely to succeed.” He now works as a professional speaker and operates a company called Blue Talks that helps people build their positioning as experts in their field.
You can listen to Episode 481 on any of the popular podcast platforms or apps (including Spotify, and Audible). If you prefer to listen to your browser you can do that below. Enjoy!
Key Takeaways
- Storytelling impacts subconscious beliefs by shaping our reality, but requires genuine belief and aligned actions
- Manifestation techniques may be more effective when framed as “beginning to believe” rather than stating absolutes
- Finding and pursuing one’s passion is crucial for personal fulfilment and success, even if initially as a side pursuit
Topics
Corey’s Background and Current Work
- Grew up in a small town, barely graduated high school, didn’t read first book until age 27
- Now a professional speaker for 20+ years, former musician and stand-up comedian
- Operates Blue Talks company (BLU = Business Life Universe), helping people build expert positioning through speaking, media appearances, etc.
- Has given 5 TEDx talks on various topics like overcoming mental barriers and news detoxing
Storytelling and Subconscious Beliefs
- Stories we tell shape our reality by influencing subconscious beliefs
- Genuine belief in the story is crucial; misalignment between words and actions creates internal conflict
- Changing wording (e.g. “I’m beginning to believe…”) can be more effective than absolute statements
- Acting in alignment with desired beliefs (e.g. treating oneself as abundant) reinforces subconscious acceptance
Manifestation and The Secret
- Many people tried techniques from The Secret but saw no results after months
- Possible reasons for failure: lack of aligned actions, internal conflicts, missing additional elements
- Corey’s approach: expressing gratitude for both incoming and outgoing money, believing firmly, and acting accordingly
Building Blue Talks Movement
- Rapid growth: 50 clients in first 3 months, 200+ in first year
- Key challenges: scaling operations, replacing founder’s roles, managing increasing complexity
- Evolution from 1-2 person operation to 40-45 people involved annually
- Ongoing hurdles: client communication, quality control, hiring/retaining talent
Finding Passion and Purpose
- Passion: the “what” you do (e.g. podcasting, comedy, speaking)
- Purpose: the “why” behind your actions (e.g. creating positive impact)
- Advice: Focus on finding passion first, purpose will follow
- Explore potential passions without initial focus on monetisation
- Even 1 hour/week pursuing a passion can significantly improve life satisfaction
In this conversation Corey shares the key challenge of scaling Blue Talks while replacing himself as the central figure. He discusses the difficulties of managing rapid growth, hiring the right people, and maintaining quality control across multiple moving parts of the business.
Corey Poirier is a multiple time TEDx speaker, Wall St Journal, and founder of bLU talks.
Corey Poirier’s website is here. You can find him on LinkedIn here.
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Maverick leadership is all about thinking outside the box and challenging the status quo. It’s about having the courage to take risks and the confidence to lead in a way that is authentic and genuine.
But amplifying your influence as a leader isn’t just about having a strong vision or a big personality. It’s also about having the right leadership capability and being able to execute on your ideas and plans.
The consequences of not having the right level of influence as a leader can be significant. Without the ability to inspire and motivate others, you may struggle to achieve your goals and make a real impact.
