The impact of a good story

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The impact of a good story. In today’s episode Judith Germain speaks to Bridget Cook-Burch about the impact of a good story. They discuss the importance of storytelling in organisations and shares the stories behind Bridget’s best-selling books and how they have inspired people around the world.

They ponder the power of storytelling and how it can be used to create a powerful impact in businesss. They also discuss the importance of telling authentic stories and how it can help to create a connection with an audience. 

This is a fun and engaging conversation about inspired stories and the difference that they make in business.


Maverick leadership is all about thinking outside the box and challenging the status quo. It’s about having the courage to take risks and the confidence to lead in a way that is authentic and genuine.

But amplifying your influence as a leader isn’t just about having a strong vision or a big personality. It’s also about having the right leadership capability and being able to execute on your ideas and plans.

The consequences of not having the right level of influence as a leader can be significant. Without the ability to inspire and motivate others, you may struggle to achieve your goals and make a real impact.

How Influential Are you? Take the scorecard at amplifyyourinfluence.scoreapp.com and see. 

Bridget Cook-Burch can be found on LinkedIn here. Her website can be found here.

You can listen to Episode 323 on any of the popular podcast platforms or apps (including Spotify, and Audible). If you prefer to listen to your browser you can do that below. Enjoy!

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Editor
Maverick Paradox Media is for the pathologically curious who seek to learn from lateral thinkers, including how to execute maverick thinking. We provide a Maverick perspective on the world arounds us. ๐Ÿ’ข I am the leading authority on ๐— ๐—ฎ๐˜ƒ๐—ฒ๐—ฟ๐—ถ๐—ฐ๐—ธ ๐—Ÿ๐—ฒ๐—ฎ๐—ฑ๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ and Founder of Maverick Paradox Media. It is because I am passionate about demonstrating that Maverick Leadership exists everywhere and understand that we can all learn from diverse and differing voices that I founded Maverick Paradox Media. Maverick Paradox reaches thousands of leaders and business owners, empowering and inspiring them to think differently, challenge often and increase their leadership capability. ๐Ÿ’ข Maverick Paradox Media consists of: โœ… The Maverick Paradox Podcast (on all popular podcast platforms/apps โ€“ available episodes here: https://www.maverickparadox.co.uk/maverick-paradox-podcast-available-episodes/) โœ… The Maverick Paradox Magazine I also write for The Maverick Paradox Magazine and you can find those articles under my name Judith Germain.