Dr Chris Endersby

Chris Endersby is the Head of Strategy at Firestarter, a small branding agency working with organisations and scale-up B2B businesses, particularly those that are purpose driven or in need of differentiation to stay competitive. Chris is a coaching psychologist who started his career working as a front-line child safeguarding practitioner, manager and researcher. This gave him a deep understanding of how people respond to periods of major change and disruption. Equipped with this knowledge, Chris went on to help JP Morgan, KPMG, UBS and Barclays — as well as various tech innovators and boutique consultancies — make transformational change happen. At Firestarter, Chris blends proven psychological toolkits with brand identity to help entrepreneurs create truly meaningful, authentic and liberating businesses.
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Maverick Leadership

Are you falling for a fake?

Dr Chris Endersby -
Brand love or catfishing – are you falling for a fake? The world is over flooded with brands. And the tide is rising higher every day. As we battle to swim through a sea of ads, logos...
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Rethinking Nicotine: Biohacking, and the Female Health Gap

Editor - 0
Rethinking nicotine and biohacking. In today's episode Judith Germain speaks to Terry Seal about biohacking, nicotine, and navigating male-dominated industries. Motivated by her experiences with...

Six years in: Why Maverick thinking matters more than ever

Judith Germain - 0
Six years in, The Maverick Paradox Magazine reflects on why independent, maverick thinking matters more than ever. Launched just before the pandemic, the magazine continues to provoke Maverick Leadership everywhere -helping leaders, business owners, and the pathologically curious think clearly under pressure and prepare for what comes next.

Conversations That Changed How We Understand Leadership

Judith Germain - 0
Eight years, 480+ episodes, and a global audience across 88% of the world. The Maverick Paradox Podcast has become a home for unconventional thinkers, from a corporate spy to two monks, revealing what leadership really looks like under pressure.

Why credit card payment management matters

Nicholas Gonzales - 0
Why credit card payment management matters for financial success. Credit cards are often seen as either dangerous traps or shiny status symbols. Here’s the twist, though: when used with intention credit cards can become something else entirely. They become tools of strategic power.

Why continuous learning defines managers

Nicholas Gonzales - 0
Why continuous learning defines today’s most effective managers. The modern business environment particularly in the digital sphere is high-speed and high-stakes. Management is no longer about what you know; it's about how fast you're willing to evolve. Being effective today comes from adaptability as much as your years of experience. That usually entails a relentless commitment to learning.