Ben Baker

With more than a quarter century of helping his clients communicate effectively through change, I am passionate about learning about, dissecting, cultivating and telling your story with you. I believe that change happens because people are bought into why something must change, and leaving the how up to the individual. It is about letting people understand what the goals are and why. Change happens not only by understanding what achieving those goals enables you to do that you cannot do now, but realizing what the ramifications are of not achieving those goals. Our E-book “Ten things to consider before you instigate change" pdf can be downloaded here: https://yourbrandmarketing.com/wp-content/uploads/2022/11/Ten-things-to-consider-before-you-instigate-change.pdf
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Maverick Leadership

From Assumptions to Alignment

Ben Baker -
From Assumptions to Alignment: Transforming Change with Effective Communication. Most change initiatives fail because of ineffective communication.   Organisations look at change strictly from a process and procedural point of view and negate the fact that it takes...
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Maverick Leadership

Creating aspirational change without trepidation

Ben Baker -
Creating aspirational change without trepidation. Change is something most face with trepidation. We are not comfortable with the unknown and unwilling to replace the comfort of the understood and accepted.  The challenge is the world is continually...
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Maverick Leadership

Technology is a tool without morals

Ben Baker -
Technology is a tool without morals and values. Everywhere you turn today, you hear about AI and ChatGPT. People are either extolling the virtues of both or saying that it is the first step to a cybernetic...
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Maverick Leadership

Seeking validation not advice?

Ben Baker -
Why do we ask for advice when all we seek is validation? A little while ago, someone approached me with two covers for their new book. They asked for my opinion as to which one I...
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Maverick Execution

Stop wringing your hands

Ben Baker -
Stop wringing your hands and do something. Recently I read a Forbes article that went on and on stating statistics about how burned out executives were at the office, but seemed to offer little advice...
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Maverick Leadership

We don’t care about your data

Ben Baker -
We don't care about your data. A few weeks ago, I was watching the video of MOHAMMED QAHTANI: The Power Of Words. Mohammed is the 2015 Toastmasters World Champion, and his speech resonated with me. In...
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Maverick Leadership

Words matter! Yes they do

Ben Baker -
WORDS MATTER! WORDS MATTER! How people perceive us and our ideas are coloured by what we say and how they align with our actions and intent. Most of us do not have ill intent. We do not...
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Maverick Leadership

Four-Day Work Week a Utopia?

Ben Baker -
Is the Four-Day Work Week Truly Utopia? There is no question that the world changed in March 2020. The work dynamic we all knew and lived by was thrown on its head, and a new...
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Maverick Leadership

A seat at the table

Ben Baker -
You cannot create change without a seat at the table. Recently, I read and responded to this post on LinkedIn by a woman I did not know, in Human Resources, that said how tired she was of...
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Rethinking Nicotine: Biohacking, and the Female Health Gap

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Rethinking nicotine and biohacking. In today's episode Judith Germain speaks to Terry Seal about biohacking, nicotine, and navigating male-dominated industries. Motivated by her experiences with...

Six years in: Why Maverick thinking matters more than ever

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Six years in, The Maverick Paradox Magazine reflects on why independent, maverick thinking matters more than ever. Launched just before the pandemic, the magazine continues to provoke Maverick Leadership everywhere -helping leaders, business owners, and the pathologically curious think clearly under pressure and prepare for what comes next.

Conversations That Changed How We Understand Leadership

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Eight years, 480+ episodes, and a global audience across 88% of the world. The Maverick Paradox Podcast has become a home for unconventional thinkers, from a corporate spy to two monks, revealing what leadership really looks like under pressure.

Why credit card payment management matters

Nicholas Gonzales - 0
Why credit card payment management matters for financial success. Credit cards are often seen as either dangerous traps or shiny status symbols. Here’s the twist, though: when used with intention credit cards can become something else entirely. They become tools of strategic power.

Why continuous learning defines managers

Nicholas Gonzales - 0
Why continuous learning defines today’s most effective managers. The modern business environment particularly in the digital sphere is high-speed and high-stakes. Management is no longer about what you know; it's about how fast you're willing to evolve. Being effective today comes from adaptability as much as your years of experience. That usually entails a relentless commitment to learning.